miller-text

Miller Brewing Co.

The logo on the left was our final version. Unfortunately the president of the Miller Brewing company disliked the terminal swash on the r. Rather than have us redraw the mark, the art directors, who shall remain anonymous, went back to some of our previously delivered development drawings and chose one without a swash r. Unfortunately it was a development drawing and not a final, so they are now stuck with a logo with an r that leans too far to the right.